Website planning brief

JNS Digital Solutions

Updated: 2026-09-13

Companion guide: https://www.jnsdigitalsolutions.com/guides/small-business-website-planning-checklist

Fill in each field. Mark unknown items as decisions, then assign an owner before approving a launch schedule.

Business and verified service area: ____________________

Ideal customer and immediate problem: ____________________

Primary website action: ____________________

Who responds, and realistic response expectation: ____________________

Top five questions customers ask: ____________________

Page | customer task | content owner | approval date: ____________________

Proof we have permission to publish: ____________________

Required integrations and responsible owner: ____________________

Existing URLs that need to stay or redirect: ____________________

Domain / hosting / editing access owner (no passwords): ____________________

[ ] Mobile, keyboard and form-delivery checks assigned

[ ] Handoff, maintenance and rollback responsibilities agreed

Free to use and adapt for your business. No email or review is required.

Planning aid only. No guarantee of rankings, traffic or legal compliance. Keep credentials and private customer information out of this worksheet.