Service-page writing outline

JNS Digital Solutions

Updated: 2026-09-13

Companion guide: https://www.jnsdigitalsolutions.com/guides/service-page-copy-template

Complete one outline per distinct service. If two outlines are nearly identical, review whether they should be one page.

Service name and primary customer question: ____________________

Who this is for / genuine service area: ____________________

Problem addressed in plain language: ____________________

Included work or deliverables: ____________________

Exclusions and conditions: ____________________

Information needed before quoting: ____________________

Preparation required from the customer: ____________________

Real project / proof and permission: ____________________

What happens after an inquiry: ____________________

Supporting guide that answers a preparation question: ____________________

Primary action and destination: ____________________

[ ] No unsupported result, price or timing claims

Free to use and adapt for your business. No email or review is required.

Planning aid only. No guarantee of rankings, traffic or legal compliance. Keep credentials and private customer information out of this worksheet.