Homepage copy worksheet

JNS Digital Solutions

Updated: 2026-09-13

Companion guide: https://www.jnsdigitalsolutions.com/guides/homepage-copy-template-service-business

Replace the prompts with verified facts. The sample wording is a structure, not a claim about your business.

Headline: [service] for [customer / genuine area].

Supporting sentence: We help [customer] with [specific task], including [scope].

Primary action: [request an estimate / ask a question / other actual next step]

After clicking, the visitor should expect: ____________________

Service summary 1 and destination page: ____________________

Service summary 2 and destination page: ____________________

Proof supporting our main claim and permission status: ____________________

What happens after contact: ____________________

Important limit / exclusion to state clearly: ____________________

Reader test: What does this business do? ____________________

Reader test: What happens if I contact them? ____________________

[ ] All factual claims verified; all worksheet prompts replaced

Free to use and adapt for your business. No email or review is required.

Planning aid only. No guarantee of rankings, traffic or legal compliance. Keep credentials and private customer information out of this worksheet.