Business Profile category decision sheet

JNS Digital Solutions

Updated: 2026-09-13

Companion guide: https://www.jnsdigitalsolutions.com/guides/google-business-profile-categories

Use the categories actually available in the profile. Do not enter categories for services the business does not provide.

Business’s main activity in one sentence: ____________________

Current primary category: ____________________

Available proposed primary category: ____________________

Evidence that it describes the core business: ____________________

Additional category / real activity it represents: ____________________

Why an additional category is necessary: ____________________

Website page explaining that activity: ____________________

Reason for change and business approver: ____________________

Change date and public-output check: ____________________

[ ] Not chosen merely because a competitor uses it

[ ] No future, unrelated or unsupported service categories

Follow-up observation and uncertainty: ____________________

Free to use and adapt for your business. No email or review is required.

Planning aid only. No guarantee of rankings, traffic or legal compliance. Keep credentials and private customer information out of this worksheet.